Aggregated, anonymized financial benchmarks from small businesses ($1M–$25M revenue) that connect QuickBooks to The Pro CFO app. No individual business is identifiable.
Medians used throughout — no single company can move a number.
The Business Health Score is a 0–100 composite of cash flow, profitability, and efficiency, computed per company and aggregated as the median across all reporting businesses each month.
Median gross margin fell to 22.1% from 43.6% in August, the lowest reading of the trailing twelve months. Median net margin held up better, slipping to 1.4% from 4.4% and staying positive. The median Health Score eased to 64.8 from 69.7.
Median days cash on hand rose to 110 from 90 in August, the highest level since January. Since June it has climbed every month (72, 81, 90, and now 110 days), so businesses are heading into the fourth quarter with a noticeably bigger buffer than they had at midyear.
Median AR days rose to 16 from 13.4 in August. That's still roughly half the 30–45 day cycle common among small businesses, so it's a number to keep an eye on, not a problem. Worth watching, not worrying.
Data covers small businesses ($1M–$25M annualized revenue) with QuickBooks Online connected to The Pro CFO app that completed a September accounting close and synced by the 10th of the following month. All metrics are computed per company, then aggregated as medians — individual businesses are never identifiable. The Business Health Score is a 0–100 composite: 40% cash flow, 35% profitability, 25% efficiency, with frozen thresholds across editions. Figures may be revised as additional closes sync.
Citing this report: free to cite with attribution and a link to this page.
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